Enterprise Ecommerce Platform (Telecommunications)

A market-leading telecommunications company operating at national scale, serving millions of users through a long-lived digital commerce platform.

Challenge

Designing and evolving a large-scale ecommerce frontend expected to support continuous feature development over multiple years, while remaining stable, performant, and maintainable across multiple teams.

Key Decisions & Trade-offs
Angular as a long-term platform

Chosen for its strong opinionated structure and suitability for large, long-lived applications.

Trade-off: slower iteration compared to lighter frameworks, accepted in exchange for stability and consistency across teams.

Centralized state management with NgRx

Adopted to handle complex cross-feature interactions and predictable data flow.

Trade-off: higher upfront complexity and learning curve, justified by improved debuggability and long-term maintainability.

GraphQL for controlled data access

Used to reduce over-fetching and decouple frontend requirements from backend implementations.

Trade-off: additional abstraction layer and operational complexity, accepted for flexibility at scale.

Strict modular boundaries

Enforced to prevent uncontrolled coupling as the codebase and team grew.

Trade-off: additional coordination overhead between teams, offset by reduced architectural drift.

Architectural Focus
  • Frontend Architecture
  • Angular Application Design
  • State Management Strategy
Technology Stack
  • Angular
  • TypeScript
  • NgRx
  • RxJS
  • GraphQL
  • Modular Architecture
  • Industry :

    Telecommunications / Ecommerce

  • Focus Areas :

    Frontend Architecture

    Angular Application Design

    State Management Strategy

  • Project :

    Enterprise Ecommerce Platform (Telecommunications)

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